V-SEPT INC. INTRODUCES A CUSTOMER RELATIONSHIP MANAGEMENT MODULE FOR ITS V-SEPT POWERSPORTS SOLUTION

Revolutionary New Module Enables Customers to Perform One-to-One Marketing Tasks Directly from the V-SEPT Powersports System

TAMPA, FLA. -- July 13, 2005 -- V-SEPT, Inc., a Florida-based developer of sales enhancement tools, today unveiled a new customer relationship management (CRM) module for its V-SEPT Powersports™ solution.  The new V-SEPT Powersports CRM module will enable powersports dealers to produce one-to-one marketing materials for their customer contacts directly from the V-SEPT Powersports system.

With search capabilities on over ten different criteria, the CRM module will enable users to launch follow-up campaigns and sales promotions to their entire customer base.  The V-SEPT CRM module makes it simple for users to develop professional one-to-one marketing campaigns by providing users with a gallery of pre-designed templates with customizable text and database merge fields.  Users may create hard copy direct mailings or electronic marketing campaigns from the following templates:

• Thank You for Considering Us Letter
• Thank You for Your Purchase Letter
• Service Reminder Letter with Coupon
• Special Sales Promotion Letter with Coupon
• Holiday Card
• Birthday Coupon
• Standard Gift Certificate

Each template displays the dealership’s information and can be personalized for the individual recipient using the system’s database merge fields.  Customer envelopes may also be produced for each campaign directly from the system.  To simplify the process for its users, V-SEPT will handle the processing of all direct mail campaigns as part of the monthly subscription fee.  When a user has completed the set up of their materials, they simply select the button to send the campaign to V-SEPT for printing.  The campaign materials will be shipped by V-SEPT within 3 business days.  Users can send customer e-mail campaigns directly from the system.

“The introduction of our CRM module is a significant step forward enabling our users to decrease the number of tools and expensive outsourced solutions they use to manage their sales and marketing efforts effectively,” said Jim Vaughn, president and CEO of V-SEPT.  “This module allows subscribers to easily build one-on-one marketing materials and expand their relationship with their customers beyond the initial sale.”

“The V-SEPT Powersports solution has already improved our customers’ experience during the sales process,” said Sean Zola, owner of Florida Motorsports.  “Now, with the introduction of the new V-SEPT Powersports CRM module, we will be able to create customized marketing materials in-house to further reduce our costs without sacrificing quality.”           

V-SEPT’s CRM module is available immediately and can be added to the V-SEPT Powersports system for only $49 per month.  Additional templates and features will be introduced in future releases.

ABOUT V-SEPT, INC.
V-SEPT, Inc. designs and sells technology-driven sales enhancement and productivity solutions to vehicle dealerships throughout the United States.  The company’s flagship products, V-SEPT Powersports and V-Web SMART, support powersports dealers selling motorcycles, ATVs, personal watercrafts, snowmobiles, and lawn and garden products.  Utilization of these solutions drives an immediate increase in sales, productivity and customer satisfaction by harnessing the power of today’s technology and applying it to the sales and marketing efforts undertaken by the dealers. 

More information about V-SEPT and its products is available at http://www.v-sept.com, or by calling 1-888-850-6311.

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